MESSAGE #1439 I’D LIKE TO TEACH THE WORLD TO SING (SORT OF)

In 1971, Coke ran a very catchy and successful ad campaign to “Teach the world to sing.”

In 2011, I want to start a campaign to “Teach the world to be mentally tough.”

Is this possible?

Why not? Mental toughness is certainly learnable. Keep checking in on this blog for daily mental toughness tips.

In the meantime, enjoy the Coke commercial…